AstraZeneca Pharmaceuticals LP Customer MKT Mgr-Retail-RIA-上海 in Shanghai, China

  • Department: CC-Retail 零售团队

  • Position: Customer Marketing Manager -Retail 零售客户市场经理

  • Direct Supervisor: Sr.National Customer MKT Mgr-Retail 全国高级零售客户市场经理

  • JOB SUMMARY 工 作 简 介

  • Retail customer marketing manager

  • -is responsible for brand strategies design, annual business planning and execution to ensure the market presence of AZ brands in retail sector

  • -is responsible for the design and development of key initiatives

  • -work with AZ BU Marketing department to achieve objectives of AZ brands in retail market

    • Formulates & develops marketing strategies, sales target, investment plan, etc
  • Implements Marketing Strategy, through annual/quarterly plan of action

  • Demonstrates high level of product knowledge and therapy area knowledge under responsibility

  • Supports Sales team to deliver sales objectives & activities

  • Monitors performance and controls A&P budget

  • Team effectiveness, including AZ network

  • Understands the customers and environment: conducts market research

  • Academic / Professional qualification 学 历 / 专 业 资 格

Bachelor degree or above

  • Technical / skills training 技 术 / 技 能 训 练

Marketing / sales / retail background

  • Working experience

Essential 必 需

  • 5-7 years+ working experience in sales & marketing function in pharmaceutical industry

  • At least 3 years’ experience in retail pharmacy channel

  • Desirable 理 想

  • Experience of brand marketing, trade marketing and project management

  • Language ability 语 言 能 力

Proficient in oral and written communication (English)

  • Computer literacy 电 脑 知 识

  • MS Office

    • BENEFITS 福 利
  • 定期体检

  • 医疗保险及子女医疗保险

  • 企业年金

  • 通讯补贴

  • 补充商业保险

  • AstraZeneca is an equal opportunity employer. AstraZeneca will consider all qualified applicants for employment without discrimination on grounds of disability, sex or sexual orientation, pregnancy or maternity leave status, race or national or ethnic origin, age, religion or belief, gender identity or re-assignment, marital or civil partnership status, protected veteran status (if applicable) or any other characteristic protected by law. AstraZeneca only employs individuals with the right to work in the country/ies where the role is advertised.